Knowledgebase
Domain Investing & Portfolio Management
The concepts behind buying, valuing, and managing domains at scale, from drop-catching to at-cost pricing.
What is domain investing?
Domain investing (or "domaining") is the practice of registering, holding, and reselling domain names as an asset, rather than registering a domain purely…
What makes a domain name valuable?
A handful of factors drive most domain valuation: Length — shorter domains are generally worth more; they're easier to remember, type, and brand. Keyword…
Drop-Catching and Backordering, Explained
Domain names don't stay registered forever. When an owner lets one expire and it isn't renewed, it eventually becomes available again (see The Domain…
What is bulk domain management?
Bulk domain management is the set of tools and workflows that let someone handle many domains as a group, rather than one at a time: searching,…
At-Cost Pricing, Explained
Most domain registrars charge a markup on top of what they actually pay the registry that operates a given TLD; the registry sets a wholesale price, and…
What Is a Domain Category and Why Group Domains at All?
As a portfolio grows, managing every domain individually becomes impractical. The same nameserver change, DNS setup, or renewal setting often needs to…
What a Delegate Account Is For
Managing a domain portfolio often means more than one person needs some level of access to it: a developer who needs to edit DNS records, a client who…
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